_____ Innovation Results In New Or Improved Goods Or Services.

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_______ Is Not About What We Put Into Our Product, It’S What Our Customers Get Out Of It.

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________ Customers Are Employees Receiving Goods Or Services From Within The Same Firm.

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________ Is Direct Communication To A Customer That Is Conducted Over The Telephone.

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_____ Addresses How Well A Product Or Service Performs The Customer’S Intended Use.

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